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Skilltorch Disrupt Podcast: Building Consumer Trust Through Transparent Data Practices

Published July 05, 2023

In Skilltorch‘s latest episode of its Disrupt podcast, Melica sits down with lockr CEO, Keith Petri, to discuss how companies can build trust with their consumers through transparent data practices.

Below are some key takeaways from the discussion:

  • Consumers value transparency, consent, and control over their data
  • Aligning data practices with consumers’ best interests is imperative to building trust; it is possible to advertise in a relevant way that is respectful of consumer data.
  • Shifting privacy regulations are causing a rise in email-centric data policies, which present additional challenges for consumers
  • lockr is empowering consumers to control their digital identity in a way that preserves the economics of the open and free web.

To delve deeper into these insights and learn more about navigating the changing landscape of data practices, check out the full episode on Spotify and YouTube.

lockr Team

lockr is a company of innovators, rethinking the way the Internet operates with respect to consumer data.